Rustomjee launches the tallest tower in Thane


On March 13, 2015, Rustomjee added another feather in its cap by launching the tallest residential tower of Thane in its township, Urbania. With all approvals in place and no pre-EMI’s till possession, residents now have access to stunning panoramic views of this central suburb.

The tower is among the 10-towers that form part of Azziano complex within Rustomjee Urbania. The 31-storey high tower has exquisitely designed 2-BHK rooms that offer a complete experience of luxurious living to its residents. The tower will provide access to all amenities of Urbania that enable a holistic living experience – its own International School, healthcare, retail, commercial spaces, police station and unique 9 community spaces. The township is home to over 750 families so far and the occupation is likely to double in the coming year.

The township caters to every need of a resident, fostering the concept of walk to work thereby improving the quality of life. Rustomjee has launched a special Gudi Padwa offer for those looking for a house in Urbania. They can book a home at Rs 9.07 lacs plus Government taxes and the balance would need to be paid at the time of possession.

Sprawled in an area of 127 acres, Rustomjee Urbania is aesthetically designed by the most renowned architect in India, Hafeez Contractor. It also houses ‘Leon’s world’ which is a space developed, in consultation with experts, to provide children a stimulating environment. It caters to different aspects of growth and development. Mentors present at the center guide children in exploring various fields including arts, mathematics and science and language through play way learning methods.

Nearly 50% of the township has green spaces with 7,500 trees and a sewage treatment plant which recycles 90% of used water for gardening, washing and sanitary purposes. Also keeping in mind the heavy rainfall that Mumbai experiences during monsoons the area is built higher than the High Tide and High Flood levels recorded in the region. Systems installed to harvest rain water and light reflecting windows that help save energy help to economize on natural resources and aim at creating a zero-waste township.

Rustomjee Urbania is the only township in Mumbai that has received Gold Rating from IGBC(Indian Green Building Certificate). It recently bagged ‘the best township’ recognition at the NDTV Property awards 2014.

For more information on Rustomjee Urbania, you can visit:

A Visit to ‘Vivekanand Balakashram’

On 25th July 2013, the team at Rustomjee paid a visit to ‘Vivekanand Balakashram’, Thane (W), as a part of our CSR activity and spent quality time with the children, played games with them and shared with them moments of happiness.

The team also provided the kids with their daily requirements, and extended care and support.

Channel Partners’ Meet – 12th December 2012

Rustomjee - Channel Partners' Meet
Rustomjee - Channel Partners' Meet
A Channel Partners’ meet was held on the 12th of December at the Rustomjee Urbania (Thane) township, where brokers across Thane were invited to be a part of the launch of the Rustomjee Azziano show flat.

Mr. Abhishek Kapoor, CEO, Rustomjee Urbania spoke in detail about the township, the concept of Childhoods Available, the amenities and advantages provided at the township. Mr. Kunal shaw, Sales Manager presented on various highlights of the project through the Azziano show flat. Rustomjee Azziano is a premium offering from Rustomjee Urbania, the 127-acre township in Thane.

The objective of the meet was to educate the brokers about the premium offerings and to strengthen relations within our network.

Way to parent’s wallet is through kid’s wants, real estate companies realize

The way to a parent’s wallet is through the kid’s wants. Give the parent what the kid wants and more often than not, the deal is sealed. That’s also the new mantra of real estate developers and builders who have started targeting children to compel doting parents to buy homes.

What do growing children want right next to where they live?

Playground, swimming pool, clubhouse… The ‘importance of a child’s overall growth and development’ is a given, so developers are introducing adventure parks and knowledge centres inside integrated townships. Many developer advertisement campaigns centre around kids only.

To understand the consumer driving force behind the decision to buy a house, the Rustomjee Group recently conducted a survey. It interviewed 500 potential consumers for its various projects. The survey revealed that parents are ready and committed to do anything for their children and their overall growth. Buying a house is not just their decision. Children also play an important role.

Yazoo park, musical fountain and laser show with amphitheatre, a separate mini-amphitheatre for stage shows, a floating restaurant and food-court, toy train, merry-go-round, gaming zone, and water bodies are all important features in any development these days.

Today, it appears as if everything is children-centric and prominent product advertisement campaigns revolve around kids’ wants. There is the constraint of little open space, pollution and safety in and outside the house.

“Because of working parents, they do not have that much time to spend with their children. So, most of the kids ends their weekends spending time either in mall or playing video game. It is case of worry for parents. They want to give back the childhood to their kids. It is the responsibility of the developers to offer everything in and around the layout only,” said Percy Chowdhry, director, Rustomjee Group.

He said they are also providing various games based on multiple intelligence.

“Here, kids can learn maths by lessening music. There will be number game, logic, pictures, music, self-reflection, physical experience, social experience and an experience in the natural world. It will help to have the holistic growth of the kids,” Chowdhry added.

Kailash Patil, a working professional, is looking for the house that will help to keep his children happy. “I have spent my childhood in rural area without any academic pressure. I enjoyed my life, but I feel sad when I see my kids spend their most of the time, playing video game. There is no playground and other amusement facility for kids. He cannot go out in traffic. So, I am looking such house which will have all amenities. So, my kids will not feel my absence at home. We have money, but do not have enough time to spend with kids. I hope the new township where all amenities are provided will help to keep my kids healthy,” he said.

Niranjan Hiranandani, managing director of Hiranandani Group said they are offering all sort of amenities swimming pool, gym, squash, garden to have the social and natural growth of the kids. “We are also providing school and hospital in our layout,” he said.

Source: DNA

Builders launch Diwali projects

Mumbai: Developers are launching a slew of new residential projects after a gap of two years due to slowdown in the real estate market. They are hoping that the upcoming Dussehra and Diwali festival will revive the real esate sector.

Kaizad Hateria from Rustomjee Group said the festive season is considered as one of the auspicious period for property buyers. “We expect substantial transactions during Dussehra and Diwali,” he said.

Rustomjee Developer is lancing several new projects that include Rustomjee Seasons in BKC Annex, Rustomjee Paramount in Khar-West, Rustomjee Elements in Juhu, Rustomjee Summit in Borivali- East, Azziano in Rustomjee Urbania in Thane-West and new phase in Global City in Virar.

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