Daughters are said to be the apple of their father’s eyes and the star of every mother’s sky. What started off as an English tradition many centuries ago, was beginning to lose it charm because of modernity. Lately this day has gained a lot of popularity worldwide and now is being celebrated once again as the special day when parents treat their daughters as princesses for bringing happiness into their lives. In India too, the value and importance of having a daughter is increasing, making Daughter’s Day a popular occasion where the daughters of the country are celebrated.
At Rustomjee, we strongly believe that every daughter is a blessing sent from God and they should be made to feel loved not just one day but every day. This year, we decided to make the daughters at Rustomjee, feel super special and shine by dedicating a week full of fun surprises and celebrations.
How did we do it?
Simple. We surprised them by getting their moms to come to office and spend some quality time over few gup-shup and Ghar Ka Khaana. We asked them to tell us what makes daughters so special and to share one fond memory they have with their parents. We also did the same with their parents, by asking them to share some love for their daughters. But that was not it.
In return what we got was a lot of good wishes with thankyous and big, big smiles that lasted through the week. Below is just a short video on how it all went.
We further amplified it by making it into a cool contest on Twitter where we asked our followers to tell us what makes daughter so special with the #MyDaughterMyPride. The responses we received were phenomenal and a lot of people thought the contest was an amazing idea. Here is just the glimpse of a few tweets we got.
— Anita chauhan (@Annie_anita9) September 25, 2015
— pranky (@priyanka_optom) September 25, 2015
— ketanpote (@ketanpote) September 24, 2015
— jayshree mehta (@jayshreemehta83) September 23, 2015
— VARSHA JOSHI (@varshajoshi31) September 23, 2015
— snehalata Jain (@SnehalataJ) September 22, 2015
The winners will get to enjoy a lovely meal with their daughters at the Renaissance Convention Centre Hotel at Powai, while the other participants will get gift vouchers from Flipkart.
For us, it was a mission accomplished and a great experience of sharing happiness with people at work and everywhere.